This week we were buzzing about Uber's ice cream and SnapChat in the spotlight, RE2PECT... and did we mention Bey and J are coming to town soon? Get those stories and more in this week's edition of the Curator News Feed.

Uber Serves Taste of Future on Ice Cream Day, The Next Web. It's Uber ice cream delivery day! The brand has done an excellent job creating conversation around the globe (38 countries and 6 continents!). This article from The Next Web sheds some light on the fact that this PR stunt is about way more than ice cream. -- Ann Marie

A Positive Example of the Internet Comforting a Grieving Stranger, The Atlantic. My faith in humanity was restored just a little bit with this touching story.  -- Megan

Take Beyonce and Jay-Z Shopping, Seattle Met. From a content perspective I thought this Seattle Met article was really fun. Definitely a clever way to talk about the Seattle shopping scene while tying in one of the biggest concert events of the summer. T-minus 2 weeks until Seattle goes crazy for this power couple! -- Chelsey

Ad of the Day: Proud New Yorkers (and a Few Other Familiar Faces) Tip Their Hats to Derek Jeter, AdWeek. RE2PECT -- Jennifer

SnapChat Uses World Cup to Flex Media Muscles, Digiday. Snapchat stepped into Twitter's space a bit when it launched Rio Live, a real-time curation of users' Snaps from the World Cup. It's not about to replace Twitter, but this was the first hint that it might be able to (or something) someday. -- Paul

SnapChat Adds Filters That Unlock Art Based on Your Location, Mashable. Snapchat also added a new feature this week that allows its users to swipe to add art relevant to your current location. Example: you can add a picture of a roller coaster and a ferris wheel while visiting the Santa Monica pier. Waiting for them to add Seattle to this mix! -- Megan

Super Moon Rising over Crescent Lake.  Anyone see the “super moon” this weekend? This is my favorite shot of it from this past weekend camping and I figured I should share it. — Colin